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Digital Marketing Series

Free and open to all olive levy payers

These webinars are designed for those that are looking to set up an online presence and/or wish to sharpen their online marketing skills. This series is especially timely for those who have had to adapt their sales models due to the COVID-19 induced collapse of food service and farmers markets around the country.

The webinars will be presented by Lauren Hamilton from Digital Narrative whose presentation and workshop on digital marketing at 2019 National Conference were rated extremely highly by conference delegates.

The three-part webinar series will cover the following topics:


Webinar 1: How to establish an online business:
  • Different website options (Square, WP, Shopify)
  • Selling online without a website
  • Key ingredients for success when building a simple eCommerce website

26 May 2020, 12.30pm – 1.30pm AEST

Presentation slides


Webinar video recording




Webinar 2: How to drive online sales using free digital marketing:
  • Free social media options inc influencers
  • Newsletters
  • Collaborations
  • PR

2 June 2020, 12.30pm – 1.30pm AEST

Registrations are now closed.


Webinar 3: How to grow your online business using paid digital marketing:
  • Paid FB and Instagram ads
  • Google remarketing
  • Google search marketing

9 June 2020, 12.30pm – 1.30pm AEST



Webinar Registration and Attendance

Levy payers wishing to participate in the webinars will need to register for each webinar they wish to attend.


Notices for each webinar will be emailed to all levy payers a week before each webinar is scheduled. The first email will be sent on the 19th of May. The invitation to join a webinar will only be sent to those who have registered.


Once registered, the invitation to join the webinar will be emailed to registrants on the following Monday which will include a link to join the meeting. Participants will need to click on the link in the invitation 5 mins before the scheduled start time of the webinar and they will be automatically connected to the webinar.


If you are not on the Australian Olive Association email list, you can sign up here.