May 18, 2017 | International News/Trends, Marketing, Olive business, Olive Oil News
Despite challenging economic conditions and poor harvests, sales of European olive oil continue to rise with the increasing popularity of private label products. Private Label, Price Hikes Drive Sales in Europe...
May 18, 2017 | International News/Trends, Marketing, Olive business, Olive Oil News
The world’s largest olive oil company says it will launch the largest promotional campaign in its history to draw consumers to its flagship brands and use more olive oil in general. Deoleo Plans ‘Biggest Ever’ Promotional Campaign...
May 18, 2017 | Australia, Labelling, Marketing, Olive business, Olive Oil News
Chinese consumers of specially marked Australian Olive Oil will soon be able to scan a label on the bottle to confirm its authenticity and meet the producer via a personalised video. You can read more about the Australian Authentic export project and the...
May 12, 2017 | International News/Trends, Marketing, Olive business, Olive Oil News
There’s a saying that’s touted in the wine-loving regions of Argentina. “If you don’t drink wine, then why did you come?” Increasingly, the local olive oil industry has been responding with a new answer: “For the EVOO!” Argentine Oils: From ‘Plan B’ Crop...
May 12, 2017 | Awards, Competitions, Marketing, NZ
For the second year running Hastings table olives and oil producer Telegraph Hill has picked up a golden double at the prestigious Olive Japan International olive oil competition. And it repeated its success of last year in winning a silver medal too, taking Telegraph...
May 5, 2017 | Diet/Food, General Olive News, International News/Trends, Labelling, Marketing, Olive business
Mingling the flavors of land and sea, Premium Spanish olive company La Sabrosita has launched three new versions of its Manzanilla fina olives combined with different types of seaweed.
